Logo

Welcome to Vivanista | Vivanista is the place to get inspired, take action and change the world.

The go-to community for philanthropic living and giving. Dedicated to bridging the gap between social and impact, through sharing of resources, information and fundraising best practices.


Join Now

Login or Signup to connect with others, get Inspired, take action and make an impact.

Forgot Your Password?

A new password will be e-mailed to you.

Member Login

Live Auction Culture Shifts to Women

By Sarah Granger - May 14, 2010

Most of my memories of charity auctions I attended with my parents while growing up blur together, but what I do remember was loud, fast-talking auctioneers, “going once, going twice, SOLD,” and that the men always did the bidding. As times have changed and women gained more buying power, the last bastion of gender bias in philanthropy is waning – at least in major cities on the coasts. Recently, I noticed that the majority of bidders at live charity auctions I’ve attended this past year have been women.

There’s a scene early in the first Sex and the City movie where Samantha, the boldest of the foursome, attends a jewelry auction and masterfully bids against a man on the phone (who turns out later to be her boyfriend). One of the auctions I attended recently, the husband and wife bid against each other. And at a charity fashion show recently, I was amazed at the chutzpah displayed by the women bidders. These were not the auctions of my childhood.

I remember the adrenaline rush I felt the first time I bid at a live auction, having received any particular instruction on the subject. I dove in, knowing the market value of a vacation package, knowing how high I was willing to go, and I stepped out when the bidding went beyond that point. It was exhilarating – and a bit scary.

I see a lot of hope in how live auction bidding has shifted. If we’re willing to essentially haggle up a price in front of hundreds of people, business negotiations should seem a lot simpler – and I’d like to think it might help some women gain confidence for salary negotiations. And while it takes years for significant culture shifts like these, it’s important to notice when they do. Keep bidding, ladies.

If anything, what keeps you from raising your paddle?

About the author: Sarah Granger

Avatar Image

Sarah Granger is an active philanthropist who has been involved with a wide range of causes for over twenty years. She has served on three nonprofit boards and considers voluntarism a big part of her life. She is the cofounder of SFBayStyle, and her other writing credits include the Real Simple Blog, MSNBC, The Huffington Post, Ecofabulous, and BlogHer.

Related posts:

  1. Wine, Women & Shoes
  2. 25 Days of Cheer: What is the Best Live Auction Item You Have Seen or Heard Of?
  3. High Five: Empow(H)ering Women & Girls
  4. Maria Shriver on Voluntarism & Empowering Women
  5. Cause of the Month: Empowering Women with CARE
   

Post a Comment

One response to “Live Auction Culture Shifts to Women”

  1. SColeman7 says:

    Live #Auctions shift to #Women… http://bit.ly/9srpmv @AuctionExpert @RedAppleAuction http://tweetphoto.com/23069483

Get the VivaScoop!

Sign-up now to receive our weekly newsletter (you can unsubscribe at any time).


Vivanista on Facebook