Most educated individuals fundraise for one not-for-profit or another during their lifetime; whether it be selling cookies for the Girl Scouts, raising money for their alma mater, chairing a school auction or cultivating donors as a museum Board member.  Yet there has never been a place volunteers could gather to share and learn best practices in charitable fundraising.

Vivanista has addressed that void by providing professional charitable fundraising services that engage volunteers in an accessible, fun manner that embraces the philanthropic lifestyle.   Vivanista members are mostly college-educated women between 25 and 60 with household income over $100,000.

Almost 10,000 volunteers and nonprofit professionals in organizations covering the performing arts, schools, social services, health and other fields, are viewing over 20,000 pages per month.

Vivanista features include:

• Resource library of unique downloadable tools, templates and guides
• Blogs and weekly on-line training and mentoring sessions
• Social calendar of charitable events around the U.S.
• Stories by volunteers about volunteers
• Dynamic repository of pre-packaged fundraising parties
• Producer of the first and only fundraising conference designed specifically for affluent volunteers

Customized Online Marketing:

Vivanista offers a comprehensive suite of online advertising opportunities that will help to provide you with the exposure and brand recognition you need to compete in the nonprofit market. Online advertising opportunities include:

• Online Banner Advertising
• E-Mail Newsletter Advertising
• Advertising Sponsored Webinars
• Article / Premium Content Sponsorship
• Advertiser-Sponsored Webinars
• Advertising in Live Discussions
• Sponsored Campaign, Contest or Promotion

Online Banner Advertising 

Strategically placed within and adjacent to our award-winning editorial content, Web banners are the perfect way to promote your products and services to our 220,000 account holders and more than 200,000 unique monthly site visitors.

Banner Placement

The 648 x 60 banner is positioned prominently above-the-fold on the homepage of Vivanista.com and in the middle of the homepage and sub pages. The 728 x 90 leader board is located in the premium position at the bottom of the page directly below the site-featured content. While the 250 x 250 banner is prominently located in the right hand column on Vivanista.com.

The size and editorial adjacency of these banners make them an ideal way for you to promote your organization to Vivanista readers.

Creative specifications

• Creative dimensions: 250 × 250 pixels, 648 × 60 pixels, 728 × 90 pixels
• File format: .swf, .jpeg, .gif, animated .gif, 3 loops maximum
• Maximum file size: .gif, .jpeg 20K

E-Mail Newsletter Advertising 

The newsletter is sent out weekly on Wednesdays at 1 PM PST to all members and top fundraisers around the country. They receive hot-off-the press news, tips, discounts and feature stories every week.

The 120 x 90 button banner appears in the upper right-hand corner of the newsletter. The 160 x 600 skyscraper runs along the right column of the newsletter. The 648 x 60 footer banner is located at the bottom the newsletter.

Creative specifications

• Creative dimensions: 120 × 90 pixels, 160 × 600 pixels, 648 × 60 pixels
• File format: .jpeg, .png                  Maximum file size: 20K